ViewSat unveils new branding to reflect enhanced offering
Global satellite distribution company ViewSat has updated its branding to reflect its growing portfolio of transmission services and to celebrate almost a decade in the industry.
The new branding is designed to reflect ViewSat’s ever-expanding proposition more efficiently, comprising delivery via dedicated fibre and satellite platforms, data, encryption, live broadcast solutions and OTT services to its growing client base.
The new unified brand elements serve to make ViewSat immediately recognisable to clients and audiences around the world. The simplified, confident logo, alongside the strapline ‘your vision’, places the client at the centre of ViewSat’s proposition, future-proofing the brand as its service offering continues to expand.
The updated imagery also reflects its client-centric approach, using more human and geographical markers alongside the clean branding to further increase brand recognition.
Having launched in 2006 to provide FTA satellite services to clients in Sub-Saharan Africa, ViewSat is now active across the global marketplace with distribution in the Middle East and Africa, Asia, Europe and North America.
Awaes Jaswal, CEO of ViewSat comments, “Our updated brand encapsulates ViewSat’s positive growth and outlook for the future, as we continue to grow in established regions and break into new ones.”